Creating radically relevant content for Chinese customers and adjusting for extremely different digital channels are challenges that global companies typically face in China. We have a process, supported by a talented team in China, that helps international organizations make meaningful connections with their clients and customers. We call this radically relevant China marketing and it is supported by our China Customer Value Approach.

Starting with insight research on your target audience, we can plan and implement complete communication campaigns, including social media, traditional media, Baidu performance marketing, or other approaches – all depending on where your customers are at specific times in the buyer journey. Our creative team can develop all of your Chinese assets, from magazines to websites, and professionally manage your social media channels in order to make you effective and relevant to your target clients and customers.